MICHIGAN AVENUE, 1951. The adventures of an innocent in the advertising wars. 12+

🔖 One man's memoir about a decade in Chicago. One story that's a hundred stories, about:-- The Great American Novel that never got written---- A young writer's introduction to big-agency advertising---- Ads and commercials and clients and bosses---- Hits and misses and triumphs and catastrophies---- A lovely young lady who became a supportive wife and mother---- Three young sons who kept both parents hopping---- Garrets and apartments and dream houses in the suburbs---- And an interesting look at America in the '50's from a front-row seat in the advertising that helped propel it. How it worked and didn't work, scored and struck out, rewarded and punished, and just about everything else.